B2B Marketing Attribution & Revenue Analytics SaaS
Engineered an enterprise multi-tenant SaaS platform with Next.js, PostgreSQL, and Stripe Billing that tracks multi-touch advertising attribution across Google, Meta, and LinkedIn ads.
Legacy Bottlenecks & Technical Constraints
The client had a validated spreadsheet prototype but lacked the engineering infrastructure to scale to paying corporate clients. Their manual tracking was unable to handle high-frequency webhook events from ad networks.
Architectural Design & Implementation
Soft Clerk architected a modern serverless backend on Next.js and PostgreSQL with Prisma, coupled with high-throughput Redis event ingestion queues.
Core Technologies Deployed
Production technologies selected for high performance, zero technical debt, and enterprise scale.
Quantifiable Business & Engineering Outcomes
Processed in customer subscription revenue during the initial 90-day launch window.
Sub-50ms analytics query latency across millions of tracked marketing events.
Zero downtime or dropped webhook events since production deployment.
“Soft Clerk took us from a rough prototype to a rock-solid, production SaaS platform in just 6 weeks. Our investors and enterprise clients are consistently wowed by the performance.”
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